Ever wonder how Pet Wants got its start? Michele and Amanda Broughton Hobbs struggled to ease the allergies of their dog Jackson for years. After countless trials and errors with different foods and medications, and thousands of dollars spent on vet visits and testing, they decided to take matters into their own hands. The couple began working closely with a family-owned pet food company right at home in Ohio to formulate a gluten-free, nutrient-dense pet food that could be made-to-order in small batches fresh every month. Jackson finally experienced relief—within a couple of months on Pet Wants food, his symptoms disappeared and Michele and Amanda’s search for a cure came to an end. Nearly seven years later, thousands of dogs and cats throughout the country are now thriving on the same pet food that eased Jackson’s allergies. All of us here at Pet Wants still honor Jackson as the mascot of Pet Wants and the one who started it all—you can even see his portrait hanging in our original shop at the historic Findlay Market.

Today we celebrate Jackson’s 14^th birthday and still tell his story as the first pet to experience the wonders of Pet Wants food. Jackson is an energetic 75 pound Australian Shephard/Collie mix. With the birth of Michele and Amanda’s twin boys, Jackson and his high-energy demeanor became a lot to handle. A Pet Wants staff member knew the perfect match for Jackson through a colleague at Save The Animals Foundation. Sure enough, Jackson and his new family were a wonderful fit and he has lived with them ever since. He now enjoys a large yard and lots of trees… and a cat to chase around. He is, of course, still enjoying Pet Wants food, and supports his joints in his older age with our Joint ReLiver supplement and Sound Dog chews. His long, healthy, happy life reminds us all of the power of a high-quality, nutrient-dense, gluten-free pet food.